“Would You Like To Drive Home In A Ford Today?”

About seven years ago, right after my wife and I were married, we went on our very first shopping trip as a married couple, to furnish our brand new apartment. We bought all the essentials, like a broom, a doormat, a coffeemaker, toilet paper, sugar, and other things you never think of until you move into a new place. When we went out to the parking Keep Reading

Lessons From a Customer

A few years ago, I met with a customer who was an older gentleman in the roadbase and paving industry. I was asking him my standard questions before coming up with a proposal for a new website. I started asked things like “Do you have any social media accounts? Do you do any offline advertising? Who’s your target customer?” and he cut me off in the Keep Reading

Blank Canvas Syndrome

Something I’ve noticed over the years is that being creative isn’t necessarily difficult for me, but starting a creative project is. It’s the hardest part. There’s nothing more intimidating while creating than viewing a blank page or canvas. (My experience has mainly been with pixels and not paint, so my exposure to “blank canvas syndrome” has been on a computer). Whether writing the first draft of Keep Reading

Don’t Judge A Car By Its Cover

I have a friend who repairs/restores cars for fun. He has several of them stashed in various places all over town at any given time (barns, garages, carports, parking lots). I helped him work on a car one time, and I thought it was a lot of fun.

He bought an engine on eBay, which came on a pallet, and looked like a big mess. It was Keep Reading